The town of Assenovgrad is situated in the western part of the Gornotrakiiska (Upper Thracian) Lowland, in the northern foots of the Western Rhodopes, at a place where the Cheperarska River runs from the mountain into the valley. It is 169 km south-east of Sofia, 19 km south-east of Plovdiv, 84 km north of Smolyan, 96 km west of Haskovo and 81 km north-west of Kurdzhali. This is the most sacral Bulgarian town. A town with extremely interesting past. This fact is explained by its favourable geographic location - the attractive combination of the mountain and the valley, its mild climate, fertile soil and the fact that here is the entrance of the most convenient passage through the Rhodope Mountains connecting Thrace with the Aegean Region. There was an ancient (Thracian) settlement on the territory of this town, and later on a medieval village was founded there. Later on the town was either Bulgarian or within the Byzantine Empire. In 1364 the town was conquered by Tsar Ivan Alexander and remained within Bulgarian territories until his death when it was regained by the Turks. After the Liberation, this was a small agricultural town, which remained within the borders of Eastern Roumelia as long as 1885. At the end of 19th century the phylloxera spoiled the vineyards and mass tobbacco planting and growing commenced thereon. The glory of Assenovgrad as a sacral centre, formed during the eneolite and existing as such until now, explains the presence of so many cult-related buildings in the town and its surroundings - 5 monasteries, 12 churches and more than 50 chapels.